Date: Tuesday 25 March 2014
Time: 11:30 - 13:00
Location / Room: Exhibition Theatre

Organiser:
Rainer Leupers, RWTH Aachen,

Chair:
Norbert Wehn, TU Kaiserslautern, DE

European research projects produce many excellent results, and the quality of research papers at DATE and other major European conferences is often outstanding. But how many academic research results in computing technologies and EDA actually make it into industrial practice? In the context of the transition into the Horizon 2020 framework program, the European research community is currently investigating novel ways of stimulating additional academia-industry technology transfer. This special session contributes by discussing concrete transfer experiences and new concepts. Furthermore it will exemplify several success stories from both academic and industrial perspectives.

Time	Label	Presentation Title Authors
11:30	2.8.1	THE TETRACOM APPROACH TO TECHNOLOGY TRANSFER Speaker: Rainer Leupers, RWTH Aachen University, DE Abstract The mission of TETRACOM is to boost European academia-to-industry technology transfer (TT) in all domains of Computing Systems. The key differentiator of TETRACOM is a novel instrument called Technology Transfer Project (TTP). TTPs help to lower the barrier for researchers to make the first steps towards commercialisation of their research results. TTPs are designed to provide incentives for TT at small to medium scale via partial funding of dedicated, well-defined, and short term academia-industry collaborations that bring concrete R&D results into industrial use. This will be implemented via competitive calls for TTP proposals. It is expected to fund up to 50 TTPs. The TTP activities will be complemented by Technology Transfer Infrastructures (TTIs) that provide training, service, and dissemination actions. These are designed to encourage a larger fraction of the R&D community to engage in TTPs, possibly even for the first time. Altogether, TETRACOM is conceived as the major pilot project of its kind in the area of Computing Systems, acting as a TT catalyst for the mutual benefit of academia and industry. It is expected to acquire around more than 20 new contractors over the project duration. TETRACOM complements and actually precedes the use of existing financial instruments such as venture capital or business angels based funding.
11:45	2.8.2	LEVERAGING EUROPEAN RESEARCH TO CREATE VALUE Speaker: Marco Roodzant, ACE Associated Compiler Experts bv, NL Abstract Experiences from bringing advanced system-software R&D to global industrial use by a European high-tech SME. Using some of the European R&D projects and its results in our 38 years of history demonstrating both business and failure, we will explain some critical success factors in the different phases of technology transfer in our specific domain.
12:00	2.8.3	SUCCESSFUL TECHNOLOGY TRANSFER - SHARING OF EXPERIENCE Speaker: Johannes Stahl, Synopsys, Inc., US Abstract We will highlight where we see the value of cooperation with universities. We will refer to what the researchers need to do and what industry has to do to make for a successful technology transfer. Our contribution will be based on many years of experience working with RWTH Aachen as our lead university partner.
12:15	2.8.4	FROM RESEARCH TO MARKET: CASE STUDIES IN THE FIELD OF INNOVATIVE INTEGRATED ARCHITECTURES Speaker: Luca Fanucci, University of Pisa, IT Abstract We will present some technology transfer experiences from research to industry of innovative integrated circuit architectures for different application fields (automotive, multimedia and industrial). Starting from the analysis of the relevant scenarios we will discuss the adopted Research/Industry collaboration model based on know-how and human resources sharing. Our intent is to highlight main key points in order to have a successful research/industry technology transfer up to the market.
12:30	2.8.5	OPEN SOURCE TECHNOLOGY TRANSFER: SCENARIOS AND VALUE CREATION Speaker: Albert Cohen, INRIA, FR Abstract When value creation and business cases are at stake, free and open-source software is perceived as an opportunity and also as a threat. We will go through selected examples of the successful transfer of research results into industrial use, based exclusively or in part on open source platforms. The talk will build on personal experience conducting research in production compilers, and collecting the experiences of fellow researchers at IRILL, a joint initiative of INRIA and two French Universities promoting research and innovation on free software.
12:45	2.8.6	SUPPORTING INTERNATIONAL TECHNOLOGY TRANSFER: OBJECTIVES AND OBSTACLES Speaker: Bernd Janson, consultant, DE Abstract Founded in 1984 ZENIT in Mülheim/Ruhr, North Rhine Westphalia, Germany, offers qualified support especially for SMEs who are engaged in innovation business like research and innovation funding programmes or international technology transfer. As part of the Enterprise Europe Network and as National Contact Point for SMEs ZENIT is focused on consultancy services for innovative companies and other players like universities and research centres. To get new insights on the impact of FP7 (Framework Programme 7 of the European Union) projects into the NRW-market ZENIT started a series of interviews with companies and universities funded in FP7. First results show that positive effects on science, basic research and further application-oriented research and development are dominating. Nevertheless there are some incidences for positive effects on the NRW-market through innovative products and processes but they are quite rare yet. One important barrier for FP7 project innovation is the fact that the contract negotiation with many players often offers only a suboptimal basis for technology transfer business.
13:00		End of session Lunch Break in Exhibition Area Sandwich lunch